x_butterfly_x (x_butterfly19_x) wrote in ohnotheydidnt,
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ohnotheydidnt

New app breaks down Britain's taste in minute detail

Ever wondered which industry Benedict Cumberbatch fans are most likely to work in, or if drinking coke correlates with a love Family Guy and the Sun Newspaper?

WELL NOW YOU CAN KNOW.
YouGov Beyonce

Love Beyonce?

The app, a new innovation from Market Research pollsters YouGov, went live today and allows users to match the preferences and predilections of the Great British public with over 30,000 search terms.

The free online profile is a taster of the commercial version, designed to allow marketing firms to learn more about potential consumers on behalf of their customers, and "According to YouGov, the data does not show a simple “typical” customer but instead the group which the product, meal or personality is likely to appeal to most."

The app uses data collated from 190,000 respondents and was collected through social media, online profiles and polls.

YOUGOV PROFILES

Source
Tags: benedict cumberbatch, beyoncé, british celebrities, irish celebrities, list, politics, poll, shit just got real, show me the receipts, trivia
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