Can the Internet Save the Radio Star?

This July, Welcome to Night Vale, created by Joseph Fink and Jeffrey Cranor and produced by independent publisher Commonplace Books, became the most popular podcast on iTunes, thus making it America’s de facto favourite podcast (a fact which only fueled its already-exploding international fanbase). By the time the mainstream media gained awareness of a grass-roots phenomenon it had no part in pushing, the consequent curiosity was evident: What was the appeal of the show’s sudden success? Was it comedy, drama, horror, mystery? And what does it tell us about the future of fiction in podcasting?



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do not approach the dog park