SARAH Murdoch says her decision to quit the Foxtel series Australia's Next Top Model was "very difficult."
FOXTEL announced today that Ms Murdoch, 39, had decided to step aside from her role as host and co-executive producer of model search series, reported PerthNow.
Brian Walsh, the pay-TV's executive director of television, said: “Sarah has made a remarkable contribution to Australia's Next Top Model and was instrumental in propelling the program to its most successful season ever, in 2011.
"We would like to thank Sarah for her passion, commitment and incredible support of the series. Naturally we are disappointed to lose her, but the show goes on.
“Australia's Next Top Model remains FOXTEL’s most enduring and successful local production. With the next cycle we promise another exciting series on FOX8 with more world locations, more beautiful girls and more of the best television that only the likes of Alex Perry and Charlotte Dawson can deliver. We wish Sarah continued success in her future endeavours.”
Ms Murdoch, the daughter-in-law of Rupert Murdoch, publisher of PerthNow, said: “It has been an incredible opportunity to work on a show as exciting and popular as Australia’s Next Top Model.
"Leaving the show has been a very difficult decision for me. Being entrusted to work on all aspects as host and co-executive producer has been a huge experience and I have enjoyed it so much.''
Ms Murdoch attracted headlines in September 2010 when she announced the wrong winner of the reality's show's $25,000 prize during the live finale at Sydney's Luna Park.
Lest we forget, the initial looks of terror begin around 1:39