Lindsay Lohan and her fashion-line partner are hoping to create unforgettable TV and movie content with a new production company. Lohan and Kristi Kaylor, who runs Lohan's 6126 brand, named for Marilyn Monroe's birthday, have created Unforgettable Prods.
The duo are developing several projects, including a TV show called "Faux Real," described as "Entourage" for the fashion world.
There's also a game show involving dating, tentatively called "That's What Friends Are For" and a "docu-cause" TV show the pair will produce in conjunction with a charitable organisation.
Kaylor said they're also in the midst of optioning a couple of books -- one for film and the other for TV.
Before her career in fashion, Kaylor was senior vice president of Pacific Motion Pictures and had a producing deal with Longbow Prods. In 1999, she partnered with Jennifer Aniston for Voxxy, an online destination for girls that eventually was turned into a magazine catalogue and sold.
Lohan and Kaylor intend to weave digital media into everything they create at Unforgettable.
"We're taking a 360-degree approach," Kaylor said. "Lindsay is 23 years old, and she's so plugged in to mobile media."