Because getting attention at all costs is all any Youtube will do, former myspace personality Jeffree Star released a new palette titled "Cremated". The palette includes shades called, "embalmed", "obituary", "casket ready", and "goodbye".
Obviously people were upset and offended that he would release a death theme palette when thousands are currently dying daily because of COVID-19.
To save everyone time and not give him any views, Jeffree stated that the timing is definitely unfortunate but not intentional because it takes months to come up with a new product. He states that he makes makeup for weirdos and wants to make people happy and by no means was trying to offend anyone.