milotic2 (milotic2) wrote in ohnotheydidnt,
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ohnotheydidnt

Louis Vuitton collaborates with artisans from Oaxaca for a collection



During zona macó (one of the biggest art exhibitions in Latin America) in Mexico City, Louis Vuitton reached out to artisans from the small town of San Martín Tilcajete, Oaxaca, to create a custom trunk collection called ‘The Colorful Journey LV’.

The brand is famous for its past collaborations with artists such as Jeff Koons and Takashi Murakami. This collection incorporates vibrant designs, details from the Mexican cosmology and history intertwined with luxury.

Natalia Herrera, art curator, was in charge of choosing the master artisans from different artists among Mexico. Their Zapotec roots and experience with woodwork made them stand out and ultimately win the project that will give employment to many in the town.

According to Zapotec mythology, every person receives a “tona” (an unique creature, combining different real life animals) upon being born. As such, each piece also has its own tona with alebrije-like motifs.



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Tags: fashion
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