I’ll be your favorite worst mistake. (stewie_e) wrote in ohnotheydidnt,
I’ll be your favorite worst mistake.
stewie_e
ohnotheydidnt

McDonald’s introduces and begins testing the “P.L.T.”, its first plant-based burger




Today, McDonald’s announced a new plant-based burger with the “P.L.T.” (plant, lettuce, and tomato). The new burger is a collaboration with Beyond Meat, and will begin testing for 12 weeks on September 30th in 28 restaurants throughout Ontario, Canada. The chain said it formulated the “P.L.T” to mimic the taste of McDonald’s regular meat patties and will sell for $6.49 Canadian dollars ($5 US).

“As customer interest in plant-based options accelerated rapidly, our curiosity piqued, too,” wrote Ann Wahlgren, Vice President of global menu strategy at McDonald’s. “We’ve kept an eye on this emerging trend, and now we’re ready to learn more by running a test in one of our markets.”

According to McDonald’s nutritional information, the “P.L.T.” has 460 calories and 25 grams of fat.

Sources: 1 | 2
Tags: food / food industry
Subscribe
  • Post a new comment

    Error

    Comments allowed for members only

    Anonymous comments are disabled in this journal

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

  • 120 comments
Previous
← Ctrl ← Alt
Next
Ctrl → Alt →
Previous
← Ctrl ← Alt
Next
Ctrl → Alt →