Seth Rogen Launches Cannabis Company Houseplant in Canada: 'What a Time'

Seth Rogen revealed on Wednesday that he is launching Houseplant, a Canadian cannabis company. Rogen co-founded the new company with his filmmaking partner Evan Goldberg.

In a statement about Houseplant, Rogen says: “Houseplant is a passion we’ve brought to life through drive and dedication. Every decision we’ve made for the business reflects the years of education, first-hand experience and respect we have for cannabis.”

The company also hopes to educate people about cannabis. There are currently three different cannabis strains (sativa, indica and hybrid) listed on the website. The sativa strain will be released in early April in Canada.

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