hewontgo (hewontgo) wrote in ohnotheydidnt,
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Pharrell Williams Urged To Rename His ‘Holi’ Adidas Collection For ‘Trivializing’ Hindu Religion



A Hindu statesman is calling on Pharrell Williams and Adidas to rename their collaborative Holi-themed shoe collection, calling it culturally insensitive.

The collection is a “trivialization of traditions-concepts-symbols-beliefs of Hinduism.”

The Holi collection features 12 shoes inspired by the Hindu spring festival of colours, featuring a pastel colour palette and Hindu symbols.



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Tags: celebrity endorsements, fashion, pharrell / n.e.r.d / neptunes, race / racism, religion
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