It's a really sweet video and you should watch it!
The song itself is about gaining new appreciation for someone you've been in a long relationship with, but the video takes a different approach. Andy Grammer approaches homeless people living on Skid Row in LA and provides them with a haircut and new wardrobe. He is donating all proceeds from the video to the Union Rescue Mission in LA and at the end of the MV, asks viewers to donate here.
In an interview with LA Weekly:
- Grammer used to be a street performer in Santa Monica and became friends with the homeless people in the area. He stated, "When you work on the street, it's not just some [homeless] guy you're walking by. His name's Brian."
- Almost the entire budget for the video went towards haircuts, clothes, and food for the 50 homeless people they reached out to
YouTube | LA Weekly