YSL announced on Instagram that Zoë Kravitz is the brand's new muse. "She is talented, cool and free-spirited. She embodies the YSL Beauty woman and the brand’s vision of beauty. We are proud to announce that the new U.S. YSL Beauty muse is the amazing actress and singer Zoë Kravitz. She will collaborate with our brand exclusively on the social medias. Stay tuned! @zoeisabellakravitz"
"YSLBeauty has always been one of my favorite brands. Nothing is forced, nothing is fake, but everything is bold, strong, and unafraid. I'm very excited to work with this legendary and timeless company."
sources: 1 2 3