#MakeupTransformation Meme of Celeb/Pop Culture Icons Goes Viral

Voila! The latest Internet craze is #MakeupTransformations, a step-by-step parody of how to apply makeup to look like a celebrity.

Riffing on makeup contouring tutorials and drastic before and after photos, #MakeupTransformations show the person contouring their face (and/or putting on accessories known to the celebrity they're becoming), with the final result being a famous person instead.

Both women and men have gotten in on the fun, turning themselves into celebrites like Lindsay Lohan, Nicki Minaj and Mo'Nique in her Oscar-winning role in Precious, in four simple steps.

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