This is a 1D beauty post

Heads will turn in the crowd when you wear Liquilights Glow Gloss, which sparkles brilliantly during the day and iluminates under UV black light after dark. Gloss can be worn alone for a sheer, glittery pop of color, or paired with One Direction crème lipstick for a bolder look.

Four velvety, pigment-rich eye shadows and a bold glitter crème shadow - housed in a travel-ready compact - deliver maximum color payoff, stay put and don't crease, so you'll flawless from day to night. Chubby pencils glide on smoothly, and can be worn as liner, shadow or body crayon. Little Black Dress mascara, a carbon black volumizing formula, adds definition to any eye look.

Nail varnishes in fashion-forward shades including molten metallics and golden glitter flakes, are formulated for quick drying and long wear.

Bonus One Direction stencils let you adorn your body, your stuff and your friends with doodles, while the line's ultra-cool, brick motif makes a statement of its own.


A range of makeup and cosmetic products celebrating youth, style, and the uninhibited lifestyle of a new generation. Celebrating life with bold shades, unique formulae and infused with limited edition collectable packaging, Makeup from One Direction is fun, bold, often irreverent, with a touch of cheeky mischievousness. Offered at prices that every girl and woman can afford.

“The Looks Collection” comprises three keepsake tins inspired by One Direction’s globe-conquering albums, “Up All Night, “Take Me Home” and the latest chart topper, ‘Midnight Memories.” Each tin comes complete with everything you need to show off your personality. Are you a rock n’ roll girl, a fun party girl or the girl next door? We have just the right collection for you and illustrations to help show you just how to get your perfect look. All your beauty essentials are housed in a LIMITED EDITION collectable keepsake tin with removable sleeve, complete with ONE DIRECTION doodle stencils to decorate your keepsake tin and make it uniquely your own!

The line will be available worldwide starting in the U.S.

Macy’s - August 11th
Stage Stores – August 25th
Dillards – August 25th
Beauty Brands – August 25th
Lord and Taylor - August 25th

*International release dates TBD.


But will my eyelashes look like Zayn's?