8:40 pm - 07/01/2014

Gwyneth tries to be Madonna, Audrey Hepburn in Max Factor campaign


She also transforms into Brigitte Bardot and Farrah Fawcett for the beauty brand.

In celebration of Max Factor's 100 Years of Glamour campaign, Gwyneth Paltrow is channeling four style icons for the beauty brand.

Thanks to Max Factor global creative design director and international makeup artist Pat McGrath, the actress is given pretty spot-on makeovers as Audrey Hepburn, Brigitte Bardot, Farrah Fawcett and former bestie Madonna. Given that the late Max Factor himself (nee Maksymilian Faktorowicz) once worked with so many famous faces, including Judy Garland, Jean Harlow and Bette Davis, the campaign is the perfect way to pay tribute to the century-old label's influence in Hollywood.

Check out Paltrow's transformations below. What do you think, ONTD? Weigh in on the comments.

Gwyneth as Madonna


Gwyneth as Bridgitte Bardot


Gwyneth as Audrey Hepburn (HA)


Gwyneth as Farrah Fawcett


Source: http://www.hollywoodreporter.com/news/gwyneth-paltrow-becomes-madonna-audrey-716189
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2wiceasnice 2nd-Jul-2014 02:00 am (UTC)
callmemaybeplz 2nd-Jul-2014 02:01 am (UTC)
Gwyneth as Farrah looks like Gwyneth for some magazine photoshoot
sassandthecity 2nd-Jul-2014 02:01 am (UTC)
Like they didn't even try at all.
klossier 2nd-Jul-2014 02:02 am (UTC)
she looks more like kate hudson
callmemaybeplz 2nd-Jul-2014 02:03 am (UTC)
Oh yeah and Kate Hudson is an icon so they should've used her as an inspiration
funhouse 2nd-Jul-2014 02:03 am (UTC)
cuzilubb 2nd-Jul-2014 02:04 am (UTC)
neemah 2nd-Jul-2014 02:16 am (UTC)
I wouldn't put it past her dictating to the makeup artists how to change the makeup. They probably started off trying to transform her but she didn't want to look too different.
feelgooderies 2nd-Jul-2014 02:25 am (UTC)
I would never have placed it as Farrah.

She looks like Sheri Moon Zombie in it imo
kobewife1 2nd-Jul-2014 02:32 am (UTC)
hypermuseic9 2nd-Jul-2014 03:43 am (UTC)
ikr. not with that flat ass hair.
kidviciousdonna 2nd-Jul-2014 02:02 am (UTC)
These are laughable
angel_dust_fury 2nd-Jul-2014 02:03 am (UTC)
Wow. They didn't even try.
backtoblack 2nd-Jul-2014 02:03 am (UTC)
Kevyn Aucoin transformed her amazingly for his books

These however are neither well executed nor flattering :/
jessepinkman 2nd-Jul-2014 02:05 am (UTC)
Love his books. Swear some of the celebs aren't actually them
blue_birds 2nd-Jul-2014 02:06 am (UTC)
whoa this is good
camillesaens 2nd-Jul-2014 02:12 am (UTC)

title or description
our_scars 2nd-Jul-2014 02:25 am (UTC)
disney_doctrine 2nd-Jul-2014 04:14 am (UTC)
was waiting for this, ugh, he was a genius
gypsy_leerose 2nd-Jul-2014 12:22 pm (UTC)
hrhobo 2nd-Jul-2014 02:46 am (UTC)
here's a link for anyone who wants to peruse: http://ana-lee.livejournal.com/222253.html
my_moloko 2nd-Jul-2014 02:49 am (UTC)
He was truly amazing.
muddyroad 2nd-Jul-2014 01:07 pm (UTC)
Yeah, I have Face Forward and still go through it for makeup ideas or just to look at the awesome. This shoot, however, is an embarrassment, it's just "Gwyneth playing dressup" as far as I can see.
hpxstac 2nd-Jul-2014 03:28 pm (UTC)
He was so great at what he did. RIP.
flyfingers7 2nd-Jul-2014 02:03 am (UTC)
these all just look like Gwyneth in bad makeup.
jessepinkman 2nd-Jul-2014 02:03 am (UTC)
Kinda like the Bardot look on her
xadyx 2nd-Jul-2014 02:03 am (UTC)
She looks like she would try to spike your drink with tofu
cuzilubb 2nd-Jul-2014 02:05 am (UTC)
funhouse 2nd-Jul-2014 02:06 am (UTC)
or peer pressure you into buying a ~healthy alternative~

like "are you REALLY going to drink that? here are some scaremongering facts about that drink that i've memorised"
bostongirl2003 2nd-Jul-2014 02:31 am (UTC)
the negativity of your water is off the charts! it's totally unbalancing my chakras.
numbereleven 2nd-Jul-2014 02:07 am (UTC)
I just imagined hanging out with her, and she's like, "What's that??" and you look, and look back, and there is a giant cube of tofu floating in your drink totally obvious.
liquidt1000 2nd-Jul-2014 02:04 am (UTC)
classic american beauty <3

when will ur favs!
sassandthecity 2nd-Jul-2014 02:04 am (UTC)
The Madonna one looks more like La Roux to me.
littlehayzay 2nd-Jul-2014 02:04 am (UTC)
Aren't she and Madonna friends? Isn't that sort of weird...
funhouse 2nd-Jul-2014 02:05 am (UTC)
I think they broke up when Guy and M divorced.
bostongirl2003 2nd-Jul-2014 02:35 am (UTC)
iirc they had a rift over Tracy Anderson. When TA left Madonna's tour, M was pissed but Gwyneth still partnered with Tracy to release videos etc
funhouse 2nd-Jul-2014 02:05 am (UTC)
the madonna one looks more like gaga [spoilered for nudity]

[Spoiler (click to open)]
phallus 2nd-Jul-2014 02:11 am (UTC)
funhouse 2nd-Jul-2014 02:14 am (UTC)
it was the first time i googled "lady gaga lipstick nipples", that's for sure
hollis1975 2nd-Jul-2014 02:30 am (UTC)
what the hell is she trying here? the " i stuck my face in bisquick" look?
carazon 2nd-Jul-2014 04:00 am (UTC)
Boring, unoriginal etc.
sviibwhapp 2nd-Jul-2014 05:25 am (UTC)
shipperjunkie 2nd-Jul-2014 02:05 am (UTC)
queer_bee 2nd-Jul-2014 02:05 am (UTC)
She looks cute as Bridgitte Bardot
hjalmartazar 2nd-Jul-2014 02:32 am (UTC)
ia, that's the only one i like
scotchsour 2nd-Jul-2014 02:54 am (UTC)
Really? She looks like she's wearing a bad wig.
lone_concertina 2nd-Jul-2014 01:47 pm (UTC)
Seriously? Her hair is so limp they couldn't even give her 1/10 of Bardot's volume.
blue_birds 2nd-Jul-2014 02:05 am (UTC)
Her hair is stringy af in that Bridgette shot.
dman108 2nd-Jul-2014 03:06 am (UTC)
IKR, where is the VOLUME
blue_birds 2nd-Jul-2014 03:09 am (UTC)
icon <3
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