Nina Persson of The Cardigans releases music video for Food For The Beast

Nina Persson, the Swedish singer who has fronted the playful pop-rock band the Cardigans on and off since 1992 and has also featured in the trio A Camp, released her debut solo album Animal Heart this year. One of the standout tracks was the pulsing mid-tempo disco track “Food For The Beast,” which now has an eye-catching video by Tomas Melinder of the Malmö creative firm Top Dollar. The clip finds Persson behind and in front of various flashes of light — disco balls, video projections, undefined ethereal glimmers — while continuing to be the charismatic performer we’ve always known her to be.