Audrey Hepburn Stars in New Chocolate Ad

Audrey Hepburn is set to take our screens by storm once again this weekend, over fifty years after her heyday, in a new chocolate advert.

Cinema's finest star is brought back to life thanks to clever use of computer generated imagery in the new commercial from Galaxy.

The clip will debut this Sunday during ITV's Mr Selfridge and is set during the 1950s on Italy’s Amalfi Coast, conjuring up hints of Hepburn's classic movie roles - including 1953's Roman Holiday, for which she won an Oscar.

The ad uses the soundtrack Moon River, the Academy Award-winning song written for the actress and first performed in Breakfast at Tiffany’s. It also features a custom-made vintage polka dot dress.

source 1, 2

Edit: from a different article
This time, Hepburn’s sons, who control her estate, authorised the use of her image, for which they will have received a fee. Sean Ferrer and Luca Dotti say their mother would be “proud” of her new role, adding in a press release that she “often spoke about her love of chocolate and how it lifted her spirit”.

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Leave a Comment

onyxobsidian 26th-Feb-2013 12:08 am (UTC)

I feel like an idiot with everyone talking about CGI. I thought this was a scene from one of her old movies and they just added chocolate to it.

soavantgarde 26th-Feb-2013 12:24 am (UTC)

lol same, maybe my eyes are really bad but I don't get an uncanny valley vibe from this at all except maybe when she leans back at the very end of the commercial

cerseilannister 26th-Feb-2013 12:32 am (UTC)

lol i kept seeing a set of this on my dash but i was thinking 'man she looks weird in that movie lol'
this scenery looks good

cickiz 26th-Feb-2013 12:46 am (UTC)

same here

numbedtoe 26th-Feb-2013 12:10 am (UTC)

dead people hawking crap for mass consumerism creeps me the fuck out.

ametalheart 26th-Feb-2013 12:21 am (UTC)

I felt like this one is pretty well done.

xkyrie_eleisonx 26th-Feb-2013 12:23 am (UTC)

They just can't get natural movement out of CGI. Looks great in stills but painfully obvious in motion.

onyxobsidian 26th-Feb-2013 12:36 am (UTC)

I'm still baffled. Is the entire thing in CGI? Or just her? I didn't think it was at all. I literally thought they just remastered a scene from one of her old movies... I dunno.

xkyrie_eleisonx 26th-Feb-2013 12:55 am (UTC)

She's all CGI at least.

leitao 26th-Feb-2013 01:02 am (UTC)

Pretty sure they just pasted her face (from film footage) onto an actress. They used that trick in "Black Swan," too . . . pasting Natalie Portman's face onto the real ballerina's body.

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arrowtoes 26th-Feb-2013 01:13 am (UTC)

this is how I felt last night with Ted at the Oscars, it's still baffling me. It looked SO real but its movements were way too fluid for a bot, that had to be CGI. But it just looked so real..