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12:38 am - 02/07/2013

Doritos to launch Taco Bell-inspired chips

The symbiotic relationship continues! After Taco Bell launches a Doritos taco, the chips are trying to bring that same flavor to nacho chips


The Doritos Locos Taco Supreme. A new chip would capture this same flavor combination.

Doritos is planning to develop a chip flavor inspired by Taco Bell, following on the heels of the fast food chain's most successful product launch in company history: taco shells made with Doritos nacho chips.

You could call it a mutually beneficial relationship. The snack food giant is hoping to capitalize on Taco Bell's success - they sold 300 million Locos Tacos -- and launch a limited-edition Taco Bell-inspired nacho this spring.

The chips will be nacho and taco flavored.

Similarly, Taco Bell also has plans to launch a taco made with Cool Ranch-flavored Doritos chips later this year.

Creating shells made from the ultra-cheesy nacho chips is an idea that's long been floating around among taco lovers. A Facebook group created in 2009 called itself the Taco Shells Made From Doritos Movement.

Meanwhile, last year Lay's also debuted a cheeseburger-flavored chip in the US with its Stax brand, while its British equivalent offers roast chicken.

Source



well damn .....

wauwy 7th-Feb-2013 11:02 am (UTC)
Didn't they already have this?

Anyway, Cooler Ranch >>>>>>>
pulmesic 7th-Feb-2013 11:23 am (UTC)
God I miss them (don't have them where I live)
lulufairybubble 7th-Feb-2013 11:50 am (UTC)
Still do. My bf was just eating a huge bag of them.
foxface 7th-Feb-2013 01:31 pm (UTC)
yes lord. I can never stop at one bowl </3
genbu_no_miko24 7th-Feb-2013 03:03 pm (UTC)
ugh I love cooler ranch chips :9
abiding 7th-Feb-2013 09:14 pm (UTC)
Amen
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