New How To Destroy Angels Single "How Long?"

Directed by Shynola
From the forthcoming debut full length "Welcome Oblivion" out March 5th
HTDA will make their live debut at Coachella April 12 and 19
The members of How To Destroy Angels, a collective featuring Nine Inch Nails rontman Trent Reznor, his wife and singer Mariqueen Maandig, art director Rob Sheridan and the brilliant composer Atticus Ross, have an unambiguously grim view of where civilization is headed. In a new video for the song "How Long," from the band's upcoming album Welcome Oblivion, man hunts man in (surprise) a terrifying, dystopian future.

The video was created and directed by the London-based visual arts collective Shynola. While there are only three characters in the short film, it speaks volumes about our reptilian instincts for survival. In a joint email, the members of Shynola say they "had a great conversation where the band articulated their ideas about modern identity, the effect of technology on culture and our inability to connect with others. We're fascinated by anthropology and coincidentally we had been toying with ideas for a feature film about a post-technology civilization, in which humans have reverted to primitive behavior. Sometimes things just fit together." (Rest of Article)

Source1 Source2 've been pretty disappointed with their work thus far but I actually liked this. A lot. But the video thumbnail freaked me out when I looked at it at 6 in the morning. Sweet jesus. First post in two years!