2:32 pm - 12/05/2012
It turns out that being a good corporate citizen is as important to selling pizzas as the thinness of the crust or the quality of the cheese.
If you don’t believe it, just ask Papa John CEO, John Schnatter.
As covered—and criticized—in this column in great detail, Mr. Schnatter decided to mix his politics with his pepperoni when suggesting that he would be cutting the work hours for Papa John employees in order to bring them below the 30 hour per week threshold that would require Schnatter to provide his employees with healthcare benefits.
It turns out, the pizza eating public did not approve.
Indeed, so serious was the reaction that Schnatter was forced to publish an op-ed piece where he sought to convince us that he never really intended to cut back worker hours but had simply been speculating on what he might do in response to the legislation.
According to YouGov BrandIndex, a leading marketing survey that measures brand perception in the marketplace (called “Buzz”), Papa John’s had good reason for concern as the pizza chain’s brand identity has plummeted from a high of 32 on election day, to a remarkably low score of 4 among adults who have eaten at causal dining restaurants during the past month.
Ouch.
( Read moreCollapse )
There's also a graph at the article source, and here's the source for the cartoon, which I found by googling "papa johns sucks."
Papa John's, Applebee's And Others Pay Huge Price For Anti-Obamacare Politicking
It turns out that being a good corporate citizen is as important to selling pizzas as the thinness of the crust or the quality of the cheese.
If you don’t believe it, just ask Papa John CEO, John Schnatter.
As covered—and criticized—in this column in great detail, Mr. Schnatter decided to mix his politics with his pepperoni when suggesting that he would be cutting the work hours for Papa John employees in order to bring them below the 30 hour per week threshold that would require Schnatter to provide his employees with healthcare benefits.
It turns out, the pizza eating public did not approve.
Indeed, so serious was the reaction that Schnatter was forced to publish an op-ed piece where he sought to convince us that he never really intended to cut back worker hours but had simply been speculating on what he might do in response to the legislation.
According to YouGov BrandIndex, a leading marketing survey that measures brand perception in the marketplace (called “Buzz”), Papa John’s had good reason for concern as the pizza chain’s brand identity has plummeted from a high of 32 on election day, to a remarkably low score of 4 among adults who have eaten at causal dining restaurants during the past month.
Ouch.
( Read moreCollapse )
There's also a graph at the article source, and here's the source for the cartoon, which I found by googling "papa johns sucks."
All these restaurants suck.
Edited at 2012-12-05 11:52 pm (UTC)
so automatically, them >>>>>>>>>>>>>>>>>>>>>>>
although when their food truck is at festivals and stuff they cross it out.
Edited at 2012-12-06 01:05 am (UTC)
slut sauce is where it's at
I feel bad for the people that don't know what real food taste like.
(but thanks for the heads up)
the pizza from the place 5 mins from my house is better anyway, fuck these assholes (not that ive ever had their pizza tbh)