Lana Del Rey lands another campaign, this time for Versace + first 2013 tour dates announced!

After being the face of H&M, Mulberry and Jaguar, Lana Del Rey will now become the first lady of Italian fashion company Versace.

The first official promotional photos have just been released online: 

Lana has also announced today the first dates of her upcoming 2013 world tour.
More will be announced soon: