Want to look as fresh-faced as Simon?
So convinced is he by the skin-rejuvenating properties of livestock afterbirth, Si has become a devotee of the £330 treatment.
Lancer therapist, Linda, let slip Cowell’s secret on ITV1’s Lorraine, enthusiastically adding: “He loves it!” So much for client confidentiality, then.
Yesterday a source close to sexy Si said: “Simon is forever trawling the health and beauty market, looking for all the latest fads.
“He’s tried vitamin injections, drips, detoxes, smoothies, Botox and massages, but after reading rave reviews about placenta facials, decided he had to give them a go.
“He reckons they take years off his complexion, and give him back the shine and joie de vivre long hours and smoking take away.”
Happily, Dr Lancer himself, is keen to stress the animal-friendly nature of, well, animal-loving Simon.
Of the process, he says: “These sheep are completely untouched by the modern world. It is very important they have no impurities.
“The stem cells are full of rich nutrients and the cells we harvest are amniotic, which means no harm is caused to the animals.”
So it’s just like having a foot rub, really.
Simon Cowell: A man so vain he handed out mirrored invites to his 50th birthday party.
Now, in his ongoing quest to stave off the ravishes of time, the X Factor mogul is playing dirty... and getting regular sheep placenta facials.
So convinced is he by the skin-rejuvenating properties of livestock afterbirth, Si, 52, has become a devotee of the £330 treatment.
The facial is carried out at the Beverly Hills Lancer dermatology clinic – as, reportedly, frequented by Victoria Beckham.
A therapist applies the stem cells from special, New Zealand-reared sheep, which is then spread over Si’s lovely, smooth, Botoxed face.
Before this, Simon’s mug is given a thorough 30-minute exfoliation and beamed with an LED light to open up his pores.
From here, the sheepy stuff is smeared on in a gel mixed with 24 carat gold flakes.
Finally, a “galvanised metal probe” is prodded over the skin to ensure the product penetrates deeply. Lovely.
While Posh Spice, 38, is said to be a fan, so too is Donatella Versace. She with the face of an ageing crocodile. Oh.
Still, placenta facials – undoubtedly the closest Simon will ever come to having babies.