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7:17 pm - 09/17/2012

Elizabeth Hurley's Bikini Line For Young Girls Called 'Disturbing' And 'Inappropriate'


Actress Elizabeth Hurley calls her line of swimwear for girls "fun" on her website. But parents along with a child protection charity in the U.K. have had a different reaction -- they're accusing Hurley and her brand of sexualizing young girls.



"It is very disturbing to see some inappropriate items in this swimwear range," Claude Knight, the director of the charity Kidscape told the Daily Mail.

Knight points out pieces like the "Mini Cha Cha Bikini," an animal-print two-piece for girls under 8 and the "Collete Bikini," a suit that is held together by a gold ring and is meant specifically "for girls [ages 8-13] who want to look grown up." According to the company's website, "This bikini looks fab with our cheetah ruffled skirt."

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Siobhan Freegard, founder of the community Netmums told the Daily Mail that she knows "a number of mothers who are concerned about the sexualization of their children and would be horrified by their daughters dressing like mini-strippers."

And, their concerns are validated by science. A recent study found that girls as young as 6 think of themselves as sex objects and want to be considered sexy. In an earlier study, Psychologists named clothing as a factor that encourages these youngsters to objectify themselves. This research was particularly disturbing given that "almost a third of girls' clothing for sale at 15 major retailers [had] sexualizing characteristics."

Knight told Sky News that Hurley shouldn't take all of the blame now. Rather, the fashion industry should stop making clothes for kids that are so adult-like.

Jen M.L., a mother of two who blogs at "People I Want To Punch In The Throat" agrees on that front. In a HuffPost blog, Jen says she is "horrified" by clothing selections when she takes her 4-year-old daughter shopping. She recounts a specific Easter shopping trip when "there were several dresses that looked like they should come with a complimentary pole and hooker heels!" But, Jen doesn't blame the industry entirely. She also writes that consumers -- parents specifically -- should stop buying and supporting the production of such items. "If we'd just stop buying this misogynistic whore-wear maybe companies would stop trying to sell it to us."

With regard to Hurley's line, a spokesperson told the Daily Mail that the collection has sold "extremely well." He added, "Most of our customers are repeat customers who report that their kids adore the designs."

Source - Huff Post & Daily Mail

Fun Fact: Charlie Sheen once had a fashion line for kids called Sheen Kids.



rachelbojangles 18th-Sep-2012 03:29 am (UTC)
my mom put me in 2 pieces, but not bikinis
crump 18th-Sep-2012 10:04 am (UTC)
same here. There are, or used to be, 2 piece suits for little ones which are age appropriate and provide plenty of coverage.
ivysaur 18th-Sep-2012 09:16 pm (UTC)
Back when I was a kid, all the two-pieces were fairly appropriate. There weren't any tiny string bikinis or suits with metal rings or any of that shit. Even the bikinis were all of the "athletic" variety, with tops that looked like sports bras instead of skimpy little triangles, and bottoms that had actual coverage and were practical. IMO, two-pieces are probably more practical for younger kids because it's a pain in the ass going to the bathroom in a one-piece.
crump 18th-Sep-2012 09:26 pm (UTC)
two-pieces are probably more practical for younger kids

Good point, I forgot about that aspect. You're right, the two-piece suits were cute, but innocent, not adult. I like the ones for kids which are like a t-shirt on top. Some of them even have built in sun protection. They're like a little wetsuit, with shorts.

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