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7:17 pm - 09/17/2012

Elizabeth Hurley's Bikini Line For Young Girls Called 'Disturbing' And 'Inappropriate'


Actress Elizabeth Hurley calls her line of swimwear for girls "fun" on her website. But parents along with a child protection charity in the U.K. have had a different reaction -- they're accusing Hurley and her brand of sexualizing young girls.



"It is very disturbing to see some inappropriate items in this swimwear range," Claude Knight, the director of the charity Kidscape told the Daily Mail.

Knight points out pieces like the "Mini Cha Cha Bikini," an animal-print two-piece for girls under 8 and the "Collete Bikini," a suit that is held together by a gold ring and is meant specifically "for girls [ages 8-13] who want to look grown up." According to the company's website, "This bikini looks fab with our cheetah ruffled skirt."

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Siobhan Freegard, founder of the community Netmums told the Daily Mail that she knows "a number of mothers who are concerned about the sexualization of their children and would be horrified by their daughters dressing like mini-strippers."

And, their concerns are validated by science. A recent study found that girls as young as 6 think of themselves as sex objects and want to be considered sexy. In an earlier study, Psychologists named clothing as a factor that encourages these youngsters to objectify themselves. This research was particularly disturbing given that "almost a third of girls' clothing for sale at 15 major retailers [had] sexualizing characteristics."

Knight told Sky News that Hurley shouldn't take all of the blame now. Rather, the fashion industry should stop making clothes for kids that are so adult-like.

Jen M.L., a mother of two who blogs at "People I Want To Punch In The Throat" agrees on that front. In a HuffPost blog, Jen says she is "horrified" by clothing selections when she takes her 4-year-old daughter shopping. She recounts a specific Easter shopping trip when "there were several dresses that looked like they should come with a complimentary pole and hooker heels!" But, Jen doesn't blame the industry entirely. She also writes that consumers -- parents specifically -- should stop buying and supporting the production of such items. "If we'd just stop buying this misogynistic whore-wear maybe companies would stop trying to sell it to us."

With regard to Hurley's line, a spokesperson told the Daily Mail that the collection has sold "extremely well." He added, "Most of our customers are repeat customers who report that their kids adore the designs."

Source - Huff Post & Daily Mail

Fun Fact: Charlie Sheen once had a fashion line for kids called Sheen Kids.



suzycat 18th-Sep-2012 01:09 am (UTC)
I don't like them either. The only reason there is a bra top in a bikini is to cover boobs, and they don't have boobs.

Even though I was all "oh hai overreaction leave the kid alone" with the Jessica Simpson crochet baby bikini incident, and this is therefore hypocritical of me, I think there is a difference between dressing an obvious baby that cannot even walk in fake "adult" clothes and dressing up a little kid in clothes that put them in a narrow box of options. Bikinis to me say "little girl, you must prepare yourself for being a sexy adult" as opposed to "little girl go out and play in the sunshine and swim".
ivysaur 18th-Sep-2012 09:06 pm (UTC)
idk, I think it's about the TYPE of bikini rather than just "all bikinis = sexualizing little girls". If they're the sporty tops with brief-style bottoms without animal prints or the like, then I don't see the problem- in fact, some bikinis are more practical than one-pieces for little kids when it comes to going to the bathroom. It's the ones with an animal print or "sexy" cut and plunging necklines (like those tiny string bikinis) that can get creepy, not to mention impractical.
suzycat 19th-Sep-2012 01:33 am (UTC)
I completely agree - sporty little two-pieces, tankinis and rash suits are great. "Sexy" adult-styles are icky and also usually quite impractical. Both the bikinis above look like they'd fall off if you actually tried swimming in them.
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