ONTD

9:54 am - 06/29/2012

Kristen Stewart talks about new Balenciaga fragrance, going blonde for her new movie and more


PARIS — Kristen Stewart has played many new and varied roles in the recent past. She became a beatnik (in “On the Road”), a vampire bride (in the “Twilight” series), Snow White (in “Snow White and the Huntsman”) and Hollywood’s highest-paid actress (in real life), making $34.5 million in the 12 months ended May, according to Forbes. But few know that Stewart is now a fragrance aficionado, too.

She is the face of Balenciaga Paris’ new women’s scent, Florabotanica, which is due out in September. Given that Stewart had never been drawn to fragrance in the past, it was an unlikely part.

“On a base level, the reason you want to wear a fragrance is because you want to smell attractive,” said Stewart, sitting in a suite of Le Bristol hotel here, wearing a Balenciaga T-shirt, shorts and heels. “That in itself is a pretty mature idea, especially considering the teenager I was. I was never the one wearing my mom’s perfume and trying to be sexy. I was like hanging out with my brothers and doing the opposite of that.

“I’m very lucky that I like the fragrance, because I would have done anything with [Balenciaga designer Nicolas Ghesquière],” continued the 22-year-old. “And I’m a terrible liar.”

Stewart said she was relieved the first time she smelled Florabotanica.

“There is something natural about it,” explained Stewart. “It’s very alive. I think that as a young person wearing it — considering that I’ve never worn a scent — it kind of puts you on this level of, like, ‘Whoa, check me out.’ ”

Teaming with Ghesquière was like “kismet,” she said.

The designer took note of Stewart in the movie “Panic Room” and a subsequent Bruce Weber shoot for Interview magazine. “I remember thinking, ‘Wow, I would love to do something with her one day.’ She’s so Balenciaga,” said Ghesquière.

For her part, Stewart feels “lucky” and “really excited” about the scent project, since it came together naturally.

“Even though, yes, it’s an ad and we’re selling a fragrance — I don’t want to sound pretentious — but I want to be part of this art project,” she said. “I want to be around Nicolas when he gets excited about fabric. I want to see the look on his face when he sees me put on a dress.”

Florabotanica is the second major Balenciaga scent Ghesquière has worked on, after Balenciaga Paris, which came out in 2010. For the new project, executives from fragrance licensee Coty Inc. asked him to pick out part of his Balenciaga fashion and have a young consumer in mind. In 2008, Ghesquière had created a collection involving “nice” and “nasty” flowers. The idea evolved into taking a sampling from that garden.

“It’s more narrative, kind of a fantasy,” he said. “So when I thought about the fragrance and the character that would visit that garden, I thought Kristen could be the perfect beauty and the perfect personality to represent that.”

Ghesquière said Stewart is full of dualities — gorgeous and boyish — for instance.

He described the Florabotanica flacon as being like a laboratory bottle into which the striped tube can be dipped to cull the botanical garden’s extract. Similarly, the scent’s invented name is meant to have both a scientific and natural ring.

Florabotanica’s juice was created with International Flavors & Fragrances perfumers Olivier Polge and Jean-Christophe Hérault. It includes a vetiver, amber and caladium-leaf accord, and a (hybrid) rose, carnation and mint accord.

The advertising photo shoot set was decorated with 3-D metal sculptures looking like elements of a floral print Ghesquière made a couple of years ago.

“It’s the reality that looks artificial,” said Ghesquière. “I think it was quite interesting.”

In the print campaign photographed by Steven Meisel, Stewart — wearing a dress from the flower collection — stands fairly straight-legged, with her hands in her pockets.

“I think that’s kind of perfect for this particular ad. Usually, a fragrance ad would definitely be like,” said Stewart, striking an exaggerated, sexy lounge pose on the couch. “When I first stood there, I was like, ‘OK, do you want me to show the curves of the dress? Do you want me to stand like this? Like that?’ And they were like, ‘Just be comfortable.’ ”

There was no role-playing.

“I find when you do a really good photo shoot, you’ve unlocked something that you didn’t necessarily know you had in you,” said Stewart. “There are qualities that certain clothes, or certain environments and certain people, bring to the surface that can be surprising. But that doesn’t mean that they’re not authentic.”

Stewart confessed she has never really thought about her fashion style or traced a specific influence for it.

“I think the hottest chick that’s ever walked the earth is Brigitte Bardot, and I couldn’t be more different from her,” said Stewart. “So my style icons and stuff, even if I look up to them and think they’re really cool, I don’t think [they find their] way into my own sense of fashion.”

Stewart enjoyed what she wore in “On the Road.”

“Everything…was delicately chosen,” said Stewart. “Danny Glicker designed that movie.”

Up next, actingwise, is a leading role in “Cali,” directed by Nick Cassavetes. She explained it’s about a couple “in the valley that gets involved with really strange people, really screw themselves over and become alienated, reinsert themselves into that world and try to survive. It’s really ‘Grindhouse’-y — extreme in every way.”

To physically prepare for the part, Stewart will become tan and make her hair blonde.

“I’m going to get into the best shape of my life,” she said. “I’m going to look like a stripper. I’m going to look like a porn star.”


Stewart will also try to climb into the character’s psyche.

“If you don’t know why someone is the way that they are, then you’re just playing a caricature of a girl,” she explained. “So if an emotional scene comes up or something, I never want to lie. I don’t want to think about my cat dying when I was younger.”

For her, acting is all about self-discovery.

“A lot of times, you’ll read a script and you can identify with things that are very surprising, things that kind of shock you about yourself. And the process of making the movie is finding out why those feelings occurred,” said Stewart. “Sometimes they’re not always easy to define.”

Florabotanica bottle:

source
yay! i am SO ready for blonde Kristen! bring it on!
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carryyourheart 29th-Jun-2012 06:24 am (UTC)
well i guess i like her blonde too so w/e
niimaa 29th-Jun-2012 02:08 pm (UTC)
she looks like Alicia Silverstone from Clueless :P
poop_of_death 29th-Jun-2012 06:24 am (UTC)
Boring bad actress just here for the dude beside her. who dat. And naw I ain't readin' ( unless I'm readin' a bitch )
icangoforthat 29th-Jun-2012 06:29 am (UTC)
Nicolas Ghesquière, creative director of Balenciaga
poop_of_death 29th-Jun-2012 06:32 am (UTC)
he looks like Toby Maguire wearing prosthesis to look like Wes Bentley impersonating Jonathon Scheach
bea_is 29th-Jun-2012 06:40 am (UTC)
Mariacarla <3333
isntdaveone 29th-Jun-2012 06:32 am (UTC)
pixiegerms 29th-Jun-2012 06:32 am (UTC)
lol this comment summarizes ontd in so many ways
courtkneee1 29th-Jun-2012 07:12 am (UTC)
lolll
oceanhue 29th-Jun-2012 06:27 am (UTC)
Don't look so happy and thrilled with life now, Kristin!
bcain1992 29th-Jun-2012 06:29 am (UTC)
Ugh, this old ass joke.
oceanhue 29th-Jun-2012 06:33 am (UTC)
It's not my fault your fave always has a pole shoved up her ass. Take a seat over there, sis
shahoney 29th-Jun-2012 01:16 pm (UTC)
This joke never gets old, tbh. I always lol.
dancedallnight 29th-Jun-2012 06:28 am (UTC)
I don't even hate Kristin, but other than maybe Lindsay Lohan and Olivia Munn, I cannot think of a celeb who would discourage me more from purchasing a fragrance.

Oh and Jessica Biel.

Edited at 2012-06-29 06:30 am (UTC)
blondelilly 29th-Jun-2012 06:59 am (UTC)
LOL ia
poop_of_death 29th-Jun-2012 07:01 am (UTC)
Courtney Love
dancedallnight 29th-Jun-2012 07:05 am (UTC)
goodness her perfume would be called hot ass mess. just wearing it would make me feel like i'm supposed to be doing meth and having public sex with a married ex
tucker 29th-Jun-2012 06:30 am (UTC)
omg is she going blonde??? I didn't know that
icangoforthat 29th-Jun-2012 06:32 am (UTC)
I just don't see her as a balenciaga girl. She doesn't have the same allure Jennifer or Charlotte have.
allmannerofsins allure?29th-Jun-2012 10:41 am (UTC)

jeveuxmacaron Re: allure?29th-Jun-2012 01:15 pm (UTC)
she still dresses better than you do <3
icangoforthat Re: allure?29th-Jun-2012 03:15 pm (UTC)
yes, allure.
winegums 29th-Jun-2012 01:38 pm (UTC)
same here, Balenciaga has always positioned itself as a grown woman's brand, I guess this is their attempt at appealing to girls.

smh @the comment above me questioning the allure of Charlotte though. Ageism is nagl.
bcain1992 29th-Jun-2012 06:33 am (UTC)
I loved this interview <3

I'm excited about her upcoming campaign ads. And that description of the fragrance scent/ bottle design definitely has me intrigued.
readmymiind 29th-Jun-2012 06:33 am (UTC)
blonde kristen stewart? YES PLS. :)
kurtvonnegut 29th-Jun-2012 06:35 am (UTC)
i want that cray kristen hater to show up again. lol laughs for days.
sowhat_whocares 29th-Jun-2012 07:22 am (UTC)
give it time lol. there should be an ONTD drinking game for them.
shonen_key 29th-Jun-2012 07:53 am (UTC)
Probably won't show up for a while since Germany just lost in Euro semi-final.
righthon 29th-Jun-2012 06:35 am (UTC)
I don't know why I always forget she was the slightly androgynous daughter in panic room but every time I read about it I'm surprised
mikeblitzz 29th-Jun-2012 06:35 am (UTC)
wow, that picture is like the photographic representation of rigor mortis
poop_of_death 29th-Jun-2012 06:45 am (UTC)
who is yo icon cuz I have this fearce creature in gif form
mikeblitzz 29th-Jun-2012 07:46 am (UTC)
here ya go boo, bask in its glory
coquettes 29th-Jun-2012 07:28 am (UTC)
What? I thought they both looked pretty hot lol.

stonefox 29th-Jun-2012 06:35 am (UTC)
What is this movie she's talking about?
firefoxyk 29th-Jun-2012 06:42 am (UTC)
"The film centers on Mya (Stewart) and Chris, a couple from San Fernando Valley who sell a fake snuff film and disappear with the money. But Mya — who's thought to be dead — must head back to Cali years later to save the younger sister she left behind. When she and Chris return, they're faced with an array of characters, including "angry former business partners, homicidal porn stars, stoner vet techs [and] an unstoppable killing machine in a cowboy hat.""
mmmdraco 29th-Jun-2012 07:05 am (UTC)
Really? Wow. I like a lot of films that go a little off the beaten path, but that sounds ridic.
derrobitch 29th-Jun-2012 07:39 am (UTC)
the first sentence sounded promising. second sounded lame. third sounded lol
bea_is 29th-Jun-2012 06:47 am (UTC)
it's directed by Nick Cassavetes. They're in pre-production rn and they'll start shooting in August

http://www.imdb.com/title/tt2388655/
isntdaveone 29th-Jun-2012 06:35 am (UTC)
blonde is a better colour on her imo.





Edited at 2012-06-29 06:36 am (UTC)
firefoxyk 29th-Jun-2012 06:38 am (UTC)
yes she looks really different with blonde hair so i am excited
livingsign 29th-Jun-2012 06:40 am (UTC)
ia sfm
realityvsdreams 29th-Jun-2012 06:41 am (UTC)
~dead eyes~
niimaa 29th-Jun-2012 02:09 pm (UTC)
stoned out of her friggin mind
poop_of_death 29th-Jun-2012 06:43 am (UTC)
Can someone use a phoenix down or collect some dragon balls for this bitch's eyes?
bcain1992 29th-Jun-2012 06:52 am (UTC)
That top picture is horrible. There were plenty more flattering pictures from that photoshoot.

pilotesse 29th-Jun-2012 08:54 am (UTC)
what is her real hair color?
20727 29th-Jun-2012 10:17 am (UTC)
chloe sevigny meets emma watson
bloodrivendream 29th-Jun-2012 11:55 am (UTC)
Why the emphasis on the u?
shahoney 29th-Jun-2012 01:19 pm (UTC)
she looks washed out
hellotreetops 29th-Jun-2012 01:43 pm (UTC)
She looks so good with blonde. I can't wait. :)
desienfree 29th-Jun-2012 06:36 am (UTC)
i thought she was ~~~all about the acting~~~?
coquettes 29th-Jun-2012 06:39 am (UTC)
She talks in the interview about her next upcoming project though?
poop_of_death 29th-Jun-2012 06:57 am (UTC)
but she doesn't act. She's like a tree with legs and vocal chords.
bluepassiflora 29th-Jun-2012 06:37 am (UTC)
Caladium leaf accord?
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