Last year, Prada’s Spring 2012 runway show had a very sporty theme—the clothes and especially the shoes looked golf-inspired. Some models even carried Prada’s interpretation of golf bags. That collection is in stores now.
It makes a certain kind of sense then that videogame characters from “Final Fantasy XIII-2″ will sport looks from Prada’s Spring 2012 menswear collection. Square Enix Ltd., a publisher of interactive entertainment products, today announced that Prada and videogaming have teamed up, in the latest issue of Arena Homme+ magazine.
As part of the “Final Fantasy” series’ 25th anniversary, a cast of characters, including Lightning, Noel and Snow, trade their usual outfits for Prada in the issue, which goes on sale next week.
Prada, of course, is known for being modern and pushing boundaries, so this collaboration isn’t a total headscratcher. Using computer-generated imagery under the direction of the Visual Works studio in Japan and “Final Fantasy” character designers, what results is a 12-page spread with the video characters wearing printed silk shirts and sharp suits from Prada’s Spring 2012 collection.
Play on, Prada.