12:39 pm - 06/25/2010

Mad Men creator not happy with how people watch his show

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During Bing's Creative Panel at SoHo House, Matt Weiner, creator of Mad Men, ruefully brought up the fact that people were consuming his show on their phones:
I didn't design my work to be seen on a phone... that's three years of my life, and you watch it sort of disappear in ten seconds while you're sweating [on the treadmill].

Matt Weiner also ruffled a few feathers when he blasted multi-screen viewing with a rant about fans tweeting during his show:

The idea that you would want to write your own version of things while it's going on, or talk about it while it's going on, and have your iChat on this side [of the screen] and your porn on this side [of the screen] and the Mad Men in the middle, it's just like, 'don't watch it!' I'm going to come to your house and take away your TV!
source via madmen_tv 

He should be grateful people watch and like his show instead of bitching about how they watch it.
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missmalicious 25th-Jun-2010 06:12 pm (UTC)
And a 3 day fast in order to cleanse your body of impurities.
flyingpigs_live 25th-Jun-2010 05:58 pm (UTC)


somefantastic 25th-Jun-2010 09:07 pm (UTC)
myfina 25th-Jun-2010 05:58 pm (UTC)
he should be happy people are watching the show
lemonsherry 25th-Jun-2010 05:59 pm (UTC)
and we give a fuck because
lesket 25th-Jun-2010 06:00 pm (UTC)
I kind of wanted to check Mad Men out, and you've just killed any and all desire to do so, Matt Whiner.
bostongirl2003 25th-Jun-2010 08:36 pm (UTC)
same. Does this dumbass actually have enough viewers that he can risk antagonizing ppl?
kaikaii 26th-Jun-2010 12:16 am (UTC)
lol no. but it wins a shitload of awards
andgedem 25th-Jun-2010 09:02 pm (UTC)
Haha, mte.
curtaindown 26th-Jun-2010 05:43 pm (UTC)
Ignore him, it's amazing. Just watch it for Joan's curves if anything!
peaceolgy 25th-Jun-2010 06:00 pm (UTC)
Wtf, why worry yourself with something so arbitrary?
yosupamanda 25th-Jun-2010 06:01 pm (UTC)
whatever he's a genius and the show is amazing.

and idc about how people watch their shows, but wouldn't you get distracted if you had all that going on?
tomato 25th-Jun-2010 06:08 pm (UTC)
Yes, but why do you care? If I want to hold a conversation while watching a TV show, that's my right. I don't HAVE to watch the show and continue to contribute to it's ratings so that it can stay on the air.
blinkers345 25th-Jun-2010 06:01 pm (UTC)

i almost never watch tv on a tv anymore soo
unique_lilpixie 25th-Jun-2010 06:01 pm (UTC)
I never understood people who feel the need to watch a show and type about it at the same time. Just enjoy the damn show or turn the tv off.
oneminutecloser 25th-Jun-2010 06:02 pm (UTC)
yeah, I only spam during things I'm really not watching that closely
fabouluz 25th-Jun-2010 06:25 pm (UTC)
You talk about the episode whilst it's playing, with the fandom. It's not exacly a new thing to do.
unique_lilpixie 25th-Jun-2010 07:49 pm (UTC)
I know what it is, but that was cute the way you tried to sound smart there.
floetcist 25th-Jun-2010 06:58 pm (UTC)
Same. I can't enjoy a show like that.
chiigusa 25th-Jun-2010 07:29 pm (UTC)
IA. If you're typing the whole time, you'll miss stuff that's happening. Drives me nuts when people around me can't close their computer for 5 seconds to enjoy a show.
oneminutecloser 25th-Jun-2010 06:02 pm (UTC)
He has a fair point; they put a lot of time and effort into good tv shows and yet a lot of people won't even bother to dedicate their whole attention to it when they sit down to watch. He does sound kinda whiny though.
tomato 25th-Jun-2010 06:11 pm (UTC)
Their time and effort means nothing if no one watches it and it gets cancelled. They should be grateful anyone gives it any attention at all.
crabnebula78 25th-Jun-2010 06:29 pm (UTC)
yeah but who really cares? he's still on the air, he shouldn't give a shit how people watch it.
nb2000 25th-Jun-2010 06:02 pm (UTC)
Um, how about you just be grateful people are watching? I'm sure there's lots of producers with shows that got cancelled due to low viewership that would be very happy to have people watching on their phones.
iluvdykes 25th-Jun-2010 06:02 pm (UTC)
I agree with him. Studies have shown that multitasking doesn't mean that you're paying attention to everything. You'll miss something and what's the point of working your ass off on a show, movie, or play if some audience member is just going to listen to their ipod, look at photos or worst yet, talk out loud or shoot stuff on their camera.

What's the point of getting multiple photos or video of a play, movie or celebrity? Is it to say, "Hey look! Here's a photo of such and such eating. Here's where they notice my camera and then ask me to stop shooting photos of them. But I didn't. Oh, and here's a blurry photo of K-stew as she ran past me. We're bffs now."

lemonsherry 25th-Jun-2010 06:06 pm (UTC)
no one is going to read this shit. we're having an iChat and watching porn instead. or something.
sastra_fuss 25th-Jun-2010 06:14 pm (UTC)
the point is that you have a job doing something that you love. he should be lucky he's working and doing what he's doing because a lot of people would love to be in his shoes.
iluvdykes 25th-Jun-2010 08:02 pm (UTC)
But when I read it, I saw it more towards being passive aggressive with a side of sarcasm. And he has a job that he loves doing. But at the same time, if people aren't going to pay attention to his stuff, why even put forth the effort?
fauxparadiso 25th-Jun-2010 06:23 pm (UTC)
Studies have shown that multitasking doesn't mean that you're paying attention to everything. You'll miss something and what's the point of working your ass off on a show, movie, or play if some audience member is just going to listen to their ipod, look at photos or worst yet, talk out loud or shoot stuff on their camera.

Being respectful in a live audience is one thing, but you know why I can multitask at home? Because if I miss something, I have a handy dandy rewind button on my remote/computer.
crabnebula78 25th-Jun-2010 06:28 pm (UTC)
that's a live audience situation, not sitting on your couch at home.
lexy_ 25th-Jun-2010 06:30 pm (UTC)
There's nothing wrong with being a casual viewer of a show. There are some shows I'm not wholly invested in but I still like to watch sometimes and I think it'd be really rude for the creator of a show to tell me I'm not allowed to watch it anymore.

And I'm not sure what you're talking about in the second part of your comment, but if you're asking why people take pictures at shows like concerts or when seeing a celeb it's probably for preservation. It's always nice to look back at your pictures after it's all over. Same thing with travel photos, just because I'm taking pictures right now doesn't mean I can't step back and look at everything when I'm done.
entelodont 25th-Jun-2010 06:38 pm (UTC)
...you know there are ways of watching episodes more than once, right?
ambeaux 25th-Jun-2010 07:46 pm (UTC)
IA with you. It'd be the difference between seeing a .gif of Starry Night on your itouch vs. seeing the real thing in a museum.

I can't watch more than a music video on my itouch TBH. I love how our culture really values these massive flat screen HD/BLURAY TVs so that people can try to watch movies or TV shows on a handheld device.

That said, I only watch stuff like Mad Men on DVD so I can make sure I don't miss anything. :O
hayzaaay 25th-Jun-2010 06:03 pm (UTC)
does he understand what year it is
sequined_bones 25th-Jun-2010 06:11 pm (UTC)
dallowayward 25th-Jun-2010 06:03 pm (UTC)
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flyingpigs_live 25th-Jun-2010 06:07 pm (UTC)
ia Drapers
lovebats 25th-Jun-2010 06:04 pm (UTC)
cry moar
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